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MIPCOM Bets On Creators, Brands & AI As International TV Business Readies For Cannes Get-Together

viaDeadline22 Sept
MIPCOM Bets On Creators, Brands & AI As International TV Business Readies For Cannes Get-Together
MIPCOM boss Lucy Smith wants the world to know that October in Cannes is now about more than buying and selling TV programs. “Our biggest challenge is changing the perception,” she

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